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TREO's staff is comprised of economic development professionals who are dedicated to implementing the mission of TREO with the highest standards of quality, efficiency and professionalism.
TREO Staff
President & CEO
Joe Snell
520.243.1970
Joe’s commitment to regionalism is integral to TREO’s position as a catalyst for the community’s economic development future as he oversees the strategy, direction, collaborative agreements, and finances of the organization.
Kristine Peiffer
Assistant to the President
520.243.1962
Kris performs, coordinates and oversees diversified office administrative duties for TREO's CEO.
Business Development
Lee J. Smith
Sr. Vice President, Business Development
520.243.1909
Lee oversees programs and activities that encourage the expansion/retention of existing Tucson-area businesses and also assists businesses considering relocating/expanding to the Tucson region.
Gerri Brunson
Department Coordinator
520.243.1945
Gerri performs complex and confidential administrative related functions to ensure the Business Development department operations flow smoothly.
Julie Sapp
Manager, Business Attraction & Expansion
520.243.1927
Julie works with companies who are considering relocation or expansion to the Tucson area. In addition, she is responsible for all TREO research projects and supervises the Business Development Specialists.
Edgar Campa-Palafox
Business Development Specialist
520.243.1943
Edgar conducts technical research and provides project coordination assistance.
Strategic Partnerships
David Welsh
Sr. Vice President, Strategic Partnerships
520.243.1922
David is responsible for management of a wide range of economic development programs and projects while focusing on working with stakeholders and regional economic development partners. David also oversees the Investor Relations department of TREO, in addition to the overall strategic partnerships of the organization.
Regional Competitiveness
Kendall Bert
Sr. Vice President, Special Projects
520.243.1956
Kendall focuses on special projects designed to move the Greater Tucson Region forward in keeping with the Economic Blueprint.
Corporate & Community Affairs
Laura Shaw
Sr. Vice President, Corporate & Community Affairs
520.243.1940
Laura oversees all marketing, community relations, and public relations activities of TREO, serving as TREO's main media contact and spokesperson. In addition, she coordinates the Economic Blueprint implementation activities and staffs the Power of Five Mobilization Council.
Vicki Polheber
Marketing & Communications Manager
520.243.1917
Vicki plans, develops, and executes all external marketing collateral and programs for TREO, including business attraction and local business expansion support.
Erin Coulter
Marketing & Communications Coordinator
520.243.1935
Erin is primarily responsible for writing, graphic design, and maintenance of the TREO Web site. She also assists the department with event coordination, media relations, and the development of TREO’s e-Newsletter.
Business Administration
Cathy Casper
Sr. Vice President, Business Administration
520.243.1960
Cathy serves as the Chief Financial Officer of TREO. She is responsible for planning, directing and overseeing the Finance, Human Resources, Administrative and Facilities functions of the organization.
Patricia Young
Human Resources Manager
520.243.1912
Pat manages all human resources policies, programs, practices and activities such as hiring, training, compensation, benefit administration, payroll, health & safety while ensuring compliance with all federal and state employment laws.
Tiffany Gardner
Accounting Specialist
520.243.1958
Tiffany serves as the accounts payable/accounts receivable specialist, performs various clerical and bookkeeping duties, and Quickbooks database management.
View TREO Executive Staff Bios:
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Personal de TREO
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